S3 Ep42: Let's Talk About Brand Season Finale with Pat Flynn

It’s the season 3 finale of Let’s Talk About Brand, we have a very special guest, Pat Flynn from Smart Passive Income. Pat is a perfect example, not only of a strong personal brand but also as someone who has parlayed that personal brand into a company, SPI Media. Then entered a new endeavor with his building of a community all around Pokémon of all things seemingly not connected to his previous work, but as you'll hear, there are connections indeed. I am really excited for today's show. You're going to hear a lot about Pat's own journey and a lot of really actionable lessons that you can use as well in building your brand, building your business, and building your community.

Pat Flynn is a successful entrepreneur. He believes that passive income is achievable through upfront work and strategic automation. Pat has a diverse portfolio of passive income sources, including books, online courses, workshops, and YouTube channel revenue.

Tune in as we talk about:
[00:00] Introductions
[02:21] Let’s clarify this, what is passive income (and what is it not)?
[04:00] Learn more about some of Pat’s income streams
[06:45] What was Pat Flynn’s first entrepreneurial venture?
[10:26] How did Pat start to build his personal brand?
[14:47] How did Pat move his personal brand into a company brand?
[21:46] Pat tells us about the development of Deep Pocket Monster.
[19:00] What does Kimmy look for in the brands that she wants to invest in?
[22:01] We talk about why Kimmy started her own skincare line rather than invest in one and what the experience of launching a new brand was like.
[28:22] Kimmy gives three pieces of advice to someone looking to build a new brand.

Connect with Pat Flynn:

Website: https://www.smartpassiveincome.com/
Newsletter: https://www.smartpassiveincome.com/#unstuck