S3 E9: Rebranding with Marisa Messick

People aren't static, and neither are brands. But how can you keep a brand fresh without negating all the familiarity of its previous incarnation? 

Designer Marisa Messick of Quill and Co. has helped create and re-create many a brand, as well as studying what has made big-brand refreshes flop or soar. She shares her tips for balancing consistency and newness, and lets us know what should never change.

Christine Gritmon Inc.

Christine Gritmon empowers professionals to leverage their digital platforms in a bigger, bolder way. You CAN do it–she’ll teach you how! She’s spoken on stages worldwide and is a frequent expert guest on podcasts, live streams, Twitter chats, and blog posts, as well as hosting her own weekly podcast, Let’s Talk About Brand.

http://www.gritmon.com
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S3 E10: B2B Branding with Hope Morley

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S3 E8: Branding With Realness with Julia Jornsay-Silverberg