Facebook tests hiding Likes, swipe up to Messenger in Story ads, and works on AR glasses and a VR gaming space; Instagram product launch notifications, Branded Content in IGTV, and @creators; Twitter DM filters; YouTube comment filters, Google Fire; LinkedIn targets audiences.
Read more#MidweekMinute 9/18/19: Creators gonna create
Major Facebook Creator Studio announcements (including Instagram scheduling!); Facebook Chat posts; Portal TV; YouTube profile cards out trolls; LinkedIn skill verification.
Read more#MidweekMinute 7/3/19: Ms. Gritmon if ya nasty
Facebook Ads stop discriminating; Instagram “Chat” sticker, Explore ads, and layout tweaks (bye-bye, scroll); Twitter t tests layout changes, visual themes, and auto-mute; LinkedIn shifts towards relevant content, adds Company Page features, and adds ad retargeting; find me on Girlboss.
Read more#MidweekMinute 6/5/19: Pinning more IKEA...
Bad news for Pixel advertisers; Facebook rolls out Avatars, enhanced Video Ad creator tools, Instant Article subscription features, a Portal app, and Audience Network game ads; Instagram “branded content” ads, Order sticker, and audience activity insights; Twitter live “call-in” feature; Twitter & LinkedIn both acquire some tech; IKEA embraces Pinterest.
Read more#MidweekMinute 5/29/19: Feel the rainbow
IGTV landscape videos; Story post creation button; rainbow Story rings for #Pride; YouTube hiding subscriber counts; Facebook’s “GlobalCoin”; group admin feedback; LinkedIn ad visibility; Sales Navigator updates.
Read more#MidweekMinute 5/1/19
Facebook moves towards more small-group and one-on-one communciations; Instagram adds Story features; Twitter signs video contracts; LinkedIn hooks up freelancers.
Read more#MidweekMinute 4/25/19 (just past midweek...)
A day late… and WAY TOO MUCH news!
Basically, everyone’s making tweaks to their layouts and ads…
#MidweekMinute: App Tweaks
Facebook’s playing with swipeable hybrid interfaces & Messenger reabsorption; Insta cracks down on buttcracks; “twttr” (yes) also plays with swipes, and goes darker; I give LinkedIn’s newest feature an “angry face” emoji.
FAQ: Getting active on LinkedIn
LinkedIn intimidates some people and bores others - but it’s become a pretty dynamic networking hub that you shouldn’t miss.
Read moreConnecting IRL: #LinkedInLocal White Plains
I co-hosted my first #LinkedInLocal - and I’m going to do it again!
Read moreSocial: Brian Wallace on #LinkedInLocal
A discussion of #LinkedInLocal networking events with Brian Wallace of NowSourcing.
Read moreFAQ: Which platforms should I be on?
You don’t need to be on ALL THE THINGS.
Read more#MidweekMinute 5/16/18: take a break
Facebook cryptocurrency (maybe); FB bans 200 data-trolling apps; FB Live multi-stream & rewind; India-first FB Story features; Instagram emoji slider & unreleased "Time Spent" metric; YouTube "take a break" feature & Android voice remote; Snapchat re-redesign; Twitter troll traps; LinkedIn sizes you up.
Read more#MidweekMinute 4/12/18: No advertisers were harmed...
Facebook political ad verification, Messenger retraction, Story encouragement; FB & Twitter back Honest Ads Act; Instagram Nametags, story Focus Mode & tag stickers; Snapchat iPhoneX lenses, group video chat, semi-chronological algorithm, new Specs, & Tegna news partnership; Twitter API tweaks; LinkedIn hashtag update confusion; Pinterest Propel program & Promote button expand.
Read more#MidweekMinute 4/4/18: Data squeeze
Facebook tightens ad targeting restrictions, adds HD video & 360 photos to Messenger, & improves Spaces VR; Instagram also restricts third-party app partnerships, brings GIFs back to stories, & makes story ads full-screen; Snapchat announces 16-person video chats; Pinterest splits discovery from following; LinkedIn debuts B2B video; YouTube short reach ads.
Read more#MidweekMinute 3/14/18: Blue checks all around!
Twitter re-examines verification; Facebook's data-mining App Lock, news for Watch, music licensing, location-based AR, and disappearing Messages; Snapchat user-generated AR lenses, story tagging, and branded Explore ads; GIPHY down; chronological Instagram; Microsoft Pix adds business card contacts to LinkedIn & ups business news; PLUS a live update from #SXSW courtesy of Brian Wallace of NowSourcing!
Read more#MidweekMinute: Adding more functions all around
Facebook Lists, paywalls, & video news; Instagram Direct privacy controls; Snapchat adds GIFs & tabs; Snapchat/Nike eCommerce partnership; Twitter livestreams news & drops Mac app; LinkedIn estimates salaries & eases scheduling.
Read morePresenting with Risa Hoag at Keller Williams
My presentation alongside Risa Hoag of GMG PR on how realtors can more effectively use LinkedIn & other social media platforms to grow their businesses.
Special thanks to Keller Williams Realty and Citizens Bank.
#MidweekMinute: FB devices & integrations
Facebook gets into home devices & ditches its AI/VA hybrid in beta; Instagram Stories expand to WhatsApp; Ripple follows Bumble in taking on LinkedIn.
Read more#MidweekMinute: Imitation is the sincerest form of flattery
Facebook condenses some features, expands others, and generally continues to crush other apps; Twitter continues their expansion kick; Instagram is taking a cue from bots; LinkedIn is taking a cue from that annoying paper clip.
Read more