Content Can Be FUN!

A roundup of the most fun-to-create content of 2019 from a variety of top social media and digital marketing professionals.

Read more

#MidweekMinute 10/2/19: Trashing the trash talk

Facebook tests hiding Likes, swipe up to Messenger in Story ads, and works on AR glasses and a VR gaming space; Instagram product launch notifications, Branded Content in IGTV, and @creators; Twitter DM filters; YouTube comment filters, Google Fire; LinkedIn targets audiences.

Read more

#MidweekMinute 9/25/19: The Future Is NOW

Facebook suspends apps, kills Group Stories, and wants you to control your phone with your brain (whaa?); Hide Tweets; Instagram restricts body-shaming; YouTube giveth verification, YouTube taketh away, YouTube giveth back; AI video ad placement. 

Read more

#MidweekMinute 9/18/19: Creators gonna create

Major Facebook Creator Studio announcements (including Instagram scheduling!); Facebook Chat posts; Portal TV; YouTube profile cards out trolls; LinkedIn skill verification.

Read more

#MidweekMinute 9/11/19: "Likes" ain't nothing but a number...

Facebook Dating, location security options, possible like-count-hiding test; YouTube hides follower counts; Facebook and Instagram in-ad checkout; “Private” Instagram posts not so private; no more text-to-tweet (for now); Twitter Agency Playbook.

Read more

#MidweekMinute 5/16/18: take a break

Facebook cryptocurrency (maybe); FB bans 200 data-trolling apps; FB Live multi-stream & rewind; India-first FB Story features; Instagram emoji slider & unreleased "Time Spent" metric; YouTube "take a break" feature & Android voice remote; Snapchat re-redesign; Twitter troll traps; LinkedIn sizes you up.

Read more

#MidweekMinute 4/4/18: Data squeeze

Facebook tightens ad targeting restrictions, adds HD video & 360 photos to Messenger, & improves Spaces VR; Instagram also restricts third-party app partnerships, brings GIFs back to stories, & makes story ads full-screen; Snapchat announces 16-person video chats; Pinterest splits discovery from following; LinkedIn debuts B2B video; YouTube short reach ads.

Read more

Social - Live from the Little Blue Bus!

Katie Marchese and her husband Mario (aka Mario the Magician) have been in the full-time magic biz for a decade - and have nurtured an engaged community of fans. Broadcast live from their Little Blue Bus (parked at their home in their Nyack, NY), Katie discusses her approach to social media, personal branding, and online community.

Read more